Search and content priorities
A review of relevant questions, existing pages and content gaps, with recommendations ordered by importance.
Visibility practice / 03
Be found.Be understood.
For service websites that need clearer search-focused content, better structure and a more useful route from question to enquiry.
AFH / 03What the work can produce
Answer the question.Make the service clear.
Page briefs and copy
Agreed service-page outlines, copy or improvements that answer the questions people ask before choosing.
Implementation brief
A prioritised list of structural or technical changes, with responsibility for implementation made explicit.
What we need from you
Your service details, current website access, available search data and the people responsible for content and technical changes.
Agree the boundaries
Specialist technical implementation is scoped separately where required. Rankings and appearances in AI-generated answers cannot be promised; helpful content and sound implementation remain the focus.